
We provide access to selected rental opportunities and support tenants and landlords through a smooth and efficient process.
From a standard property to an optimized rental product
Case study
1. Context & objective
A property owner approached us to assist with the rental of an apartment in Paris.
The asset was sound and well located, but presented a conventional layout and positioning, with limited differentiation in a competitive market.
In a traditional approach, the process would have focused on pricing the property at market level and selecting a tenant based primarily on financial and administrative criteria.
2. Asset reading (strengths / limitations)
Limitations at first glance:
- Functional but undifferentiated property
- Suboptimal space organization
- Underexploited potential in terms of use and perception
- Standard rental positioning, exposed to strong competition
Strengths identified:
- Prime location
- Solid architectural base
- Usable volumes
- Potential for repositioning without heavy works
Conventional reading vs Finikia reading
Conventional reading:
A move-in ready property, priced at market level, aiming for a quick lease.
→ Estimated rent: €2,200/month
→ Limited differentiation
→ Standard tenant profiles
Finikia reading:
An asset that can be optimized upstream to improve clarity, usability, and perceived value.
→ Targeted adjustments (light reconfiguration, aesthetic coherence): ~€15,000
→ Strategic repositioning (use + target + image)
→ Optimized rent: €2,500 – €2,600/month
→ A clearer, more attractive product capable of attracting higher-quality tenants
What changes the approach:
A rental asset’s performance does not depend solely on its initial state, but on how it is prepared and positioned on the market.
3. Our intervention & added value
Beyond simply connecting you with a tenant, our role was to intervene upstream to improve the quality of the rental product.
- Reading the asset in terms of use, perception, and target
- Identification of simple, high-impact optimizations
- Light reconfiguration recommendations (without full architectural supervision)
- Repositioning the property in line with a defined rental target
- Support in selecting candidates consistent with this positioning
We did not aim to accelerate the rental —
we enhanced the product offered to the market.
4. Outcome & market comparison
The asset was repositioned with stronger clarity and enhanced perceived value.
Outcome:
- Optimized rental level
- Increased attractiveness
- Higher-quality tenant profiles
- Reduced vacancy and turnover risk
- Alignment between product, tenant, and use
Traditional approach vs Finikia
| Transactional agency | Finikia approach |
|---|---|
| Focuses on fast leasing | Intervenes upstream on product quality |
| Price per sqm logic | Structures a coherent rental positioning |
| Selection based on administrative criteria | Optimizes use, perception, and value |
| Limited involvement in the asset itself | Aligns asset, target, and rental level |
| Objective: lease quickly | Objective: optimize rental performance |
Transactional agency:
- Focuses on fast leasing
- Price per sqm logic
- Selection based on administrative criteria
- Limited involvement in the asset itself
- Objective: lease quickly
Finikia approach:
- Intervenes upstream on product quality
- Structures a coherent rental positioning
- Optimizes use, perception, and value
- Aligns asset, target, and rental level
- Objective: optimize rental performance
Process
Tenant sourcing
Access to available and upcoming rental opportunities
Property positioning
Matching assets with the right tenant profiles
Lease execution
Support through negotiation and finalization
Operational perspective
Rental is not only about occupancy, but about how an asset is positioned, used, and managed over time.
Our background in architecture, AMO, and property-related operations allows a broader understanding of assets — from structural logic to usage optimization and operational performance.
Each rental is approached with a focus on alignment between the property, its use, and its occupant.
Our edge
Focused selection
Targeted opportunities rather than mass listings
Market understanding
Accurate positioning of rental value and demand
Tenant alignment
Matching assets with the right occupant profile
Selected opportunities


Pantin 93 – Industrial asset to reposition




